Page 6 - Sandeep Goyal

Is Bollywood beginning to lose its sheen?

The silver lining is that despite all of the malevolent dark clouds hovering over Bollywood, Corporate India has not curtailed its patronage of Hindi cinema

So which James Bond do you like the best?

A study from Casumo too confirms that Dalton is the most popular Bond performer with audiences

Sans loyalty on either side, where do celebrity endorsements stand?

Two very newsworthy happenings over the last week, linked to celebrity endorsements, have opened up a very interesting debate on loyalty

The future of work going forward

'The last 18 months have changed the world. In many more ways than one', said the author

Independence from stereotypes and symbolism

'Stereotypes can be changed in many ways', says the author

You don't win silver, you lose gold

In business too, losing finalists really get nowhere, get nothing. It is purely "winner takes all"

Is WFH leading to social loafing?

Social loafing describes the tendency of individuals to put forth less effort when they are part of a group, or working together as a co-located team

Pogonotrophy and the joy of being 'beardiful'

Sandeep Goyal examines the culture of the beard and its significance in these WFH times

Ronaldo inspires every celebrity to be an 'undorser'

The Ronaldo episode is not likely to be the last, as many more celebrities may now want to make visible statements in support of causes close to their hearts

Where did Juhi Chawla go wrong?

Where Ms Chawla seems to have erred is that she has not been able to build the desired credibility required to champion the cause she took to court

Looks like the games ain't happening

A nationwide survey in Japan, conducted between May 7 and 9, by the conservative Yomiuri Shimbun, showed 59 per cent wanted the Games cancelled as opposed to 39 per cent who said they should be held.

Today, what really is essential?

We've cheered "Essential Workers", as the light has been shone on the people in the shadows, who actually make the world go round

Why Nike sued Satan but spared Jesus

Satanism is not a theme Nike could be seen to be associated with in any which way

Of dubious products & cautionary warnings

Are "dubious" new categories and "shady" new brands, financed and funded by avaricious investors trying to change the contours of the Indian marketplace forever?

Volkswagen or Voltswagen? You choose

The VW joke, for whatever it was worth, still does not detract from the growing importance of electric vehicles in the world of tomorrow

Are hashtags really political ads?

A "hashtag" makes for "highly-polarised political narratives", opined a panel set up under an ex-IRS officer, Harish Kumar, to review poll expenditure limits and expenditure monitoring mechanisms

Brand Biden: Old, but likeable & trustworthy

Compared to his predecessor Donald Trump, the new president does come across as somewhat colourless, and perhaps uninteresting

Aisatsu-mawari: The best of customer centricity

The Japanese word aisatsu is "greeting" in English and mawari is a noun form of the verb mawaru (meaning "walking around"). As its name indicates, aisatsu-mawari is to walk around to greet someone

Has Diljit Dosanjh changed Bollywood?

For Dosanjh to stand by his faith, retain the turban and beard, and yet not trivialise himself in the roles he has essayed, is really his biggest achievement

As liquor brands flout rules, why is ASCI blind to surrogate ads?

Till the time the lawmakers of this country think it is prudent and necessary to have checks and balances in place, it is obligatory on bodies like the ASCI to do their job