India’s rural markets
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January 13, 2021, Wednesday
Nestle's outlook crunchy as ever, room for firm to go deeper into rural mkt
Focus on innovation, market share and product premiumisation seen boosting growth
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November 20, 2020, Friday
Strategy to enhance presence in all-weather categories could benefit Emami
Momentum in existing products, market share gains are other triggers
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September 23, 2020, Wednesday
Strong rural demand cushions volume weakness for Supreme Industries
Expanding distribution reach, value added products to help revenues, margins
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September 10, 2020, Thursday
Steel companies reorient strategy to capture rising rural demand
While some companies have chalked out a relatively long-term plan to increase market penetration, others are seeing rural demand ...
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August 12, 2020, Wednesday
Unlock BFSI 2.0: Rural India revival difficult to sustain, say economists
It is a misconception that all of rural India is doing well amid the outbreak of Covid-19, said Pronab Sen
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August 02, 2020, Sunday
Looking at 2020 with cautious optimism: Renault India MD Mamillapalle
"The journey back to the pre-Covid-19 growth rate will comprise strategic cooperation and resilience across the value chain," he ...
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June 18, 2020, Thursday
Domestic sales of steel pick up; rural markets lead recovery in Unlock 1.0
Products sold in rural markets like tractors and motorcycles and roofing sheets were leading the recovery, says T V Narendran
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March 26, 2020, Thursday
Fewer hits than misses in FMCG as demand and supply concerns weigh
While hygiene and home care segment, rural-focused players could see better demand, a large portion coming from non-essential ...
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November 30, 2019, Saturday
Maruti Suzuki bullish on hinterland, to expand rural sales network
Rural market contributes 40% sales for India's top carmaker, up from 7-8% 10 years back
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November 10, 2019, Sunday
Coke goes 'hyperlocal', plans to launch bottled water in regional markets
The move comes as India emerges the fourth-largest market for Coke's premium water brand 'smartwater', launched in 2018