Page 9 - Myntra

Beyond click of a button: Flipkart, Amazon teach customers how to shop

Keen to convert first-time users into avid online shoppers, e-commerce platforms rethink the digital experience

Myntra takes to videos to reach customers ahead of the festive season

To start with, Myntra is launching a reality show called Fashion Superstar aimed at identifying India's next big fashion influencer

Top 10 biz headlines: Firms may get tax relief, fresh DHFL default & more

From DTC task force recommending slashing of corporate tax to 25% for domestic and foreign firms to DHFL defaulting on financial repayment obligations, here are the top business headlines for Tuesday

H&M inks agreement with Myntra to cash in on online fashion boom

H&M gets over 15% of its sales from online channel in India, which is higher than its global average

Flipkart ties up with Lifestyle to tap $100-billion fashion market

The partnership aims to help the Walmart-owned e-commerce company in its battle with rival company Amazon to tap the booming fashion retail business in the country

Will close $150-mn funding in 3-5 months: Medlife CEO Ananth Narayanan

MedLife has seen 100 per cent year-on-year growth. It has built very unique assets that are not there with other players

Myntra bets on smaller cities for its biggest sale, eyes 32 mn customers

During the sale, the fashion retailer will display on its platform over 800,000 styles from around 3,000 domestic and international brands

Walmart's Myntra leans on Virat Kohli, Anushka Sharma to reach 100 mn users

Duo named company's first official brand ambassadors; over 50% of Myntra's customers are coming from Tier-2 and Tier-3 cities

Myntra puts offline store plan on backburner, to focus on online business

Myntra was slated to open stores at shopping malls in New Delhi, Mumbai, Chandigarh, Kolkata, and Hyderabad among others by the end of this year

Myntra bets on branded ethnic menswear market to push the fashion cart

With a new label with Saif Ali Khan, the fashion e-tailer hopes to differentiate the label

Myntra private label hits Walmart Canada stores; to target Indian diaspora

Global foray with in-house women fashion brand 'All About You', more on cards

How Myntra's leadership gamble led to an eight-fold jump in its sales

CEO Ananth Narayanan has grown the fashion retailer's GMV eight times in three years

Riding on Walmart, Myntra private label headed for global high street

Currently, Myntra has 14 private brands, varying in size from among the best-selling brand on its platform to relatively small ones

Myntra plans to open 15 offline stores for private label in FY19

The company plans to open 15 such stores in the current financial year

Myntra hires PepsiCo India's Mithun Sundar as chief revenue officer

The change of baton for the top position comes as Myntra aims at achieving operational breakeven for its business this year

Myntra bets on AI, augmented reality to enhance user connect, boost sales

Myntra is working on adding a feature on its app for consumers that can rate the user's attire and eventually, help them don clothes that are in fashion

Myntra plots its course in omnichannel retail

With a set of new alliances, the e-tailer looks to build a fashion brand that straddles both worlds

Brands to lead region-wise growth for Myntra: Ananth Narayanan

Myntra is registering its presence offline, but Myntra is very much an online retailer, says Ananth Narayanan

Myntra bags exclusive rights to manage fashion brand Esprit in India

E-tailer to curate, facilitate 15 Esprit stores in the country over the next 5 years

Myntra expects 5-fold jump in sales during Flipkart's BigBillionDays sale

Five-day sale which kicks off on September 20 will see the participation of Myntra and its subsidiary Jabong