The survey was conducted between 15 and 21 October 2021
Urban India has been lagging the hinterlands on consumer sentiments
The persistence of poor consumer sentiments has ramifications on the sustainability of India's recovery from the sharp fall in 2020-21
If the slide in confidence translates to a pullback in spending, economic growth may decelerate further in the coming months.
While the recovery in sentiments in July is impressive, it needs better traction in the critical income groups
The July recovery in consumer sentiments is not only substantial but it is also spread evenly and robustly across regions
Here are the best of Business Standard's opinion pieces for Tuesday
India's problem is less with the unemployment rate and much more with the labour participation rate and the employment rate. The lasting impact of Covid is a much smaller worker participation rate
The recent optimism at the bourses stems from the hope that consumers will resort to 'revenge buying' once the lockdown condition is lifted following the second wave of Covid infections receding
Between March and May, consumer sentiments in rural India fell more than twice as much as in urban India
Amid the celebratory noises coming from liquidity-fueled equity markets, it's worth remembering that Covid-19 hasn't gone away yet
Here's a selection of Business Standard opinion pieces for the day
Consumers will become more aware of brands and seek comfort and convenience at the click of a button.
Growth that bounced back from -23.9 per cent in the first quarter to -7.5 per cent now seems poised to return to the positive zone in the third quarter
The labour participation rate and the employment rate have fallen in each of the past four weeks
Some players are also striking an emotional chord by promoting values of togetherness; Brands are also spending more on e-commerce ads as opposed to conventional
He was speaking at a panel discussion on ''Outmanoeuvring Uncertainty'' at the Global Business Summit here
If the current economic trends continue at the same pace, the consumer demand is expected to return to the pre-coronavirus times by 2021-22, he added
The revival is stronger among lower-income segments and lower-tier cities, said the report, which has covered around 3,000 respondents across metros and Tier I/II/III & IV cities
Packaging innovations that ensure safety and damage-free, clean delivery are emerging as new avenues for brand building